You’re convinced. You want a new electric car, but you’re cash-savvy and looking for the best deal. With the chance to get up to 60% off a new car (and at least 30%!) with salary sacrifice, loveelectric’s green employee benefit is a no-brainer. You’ve done your research and found the perfect electric car – you’re all but ready to order and show your friends and family that you’re willing to put your money where your mouth is.
But, your boss doesn’t even know that loveelectric exists. Or perhaps there’s a salary sacrifice scheme already in place, but it’s not just for electric cars and you think loveelectric would be a better fit (and a better deal!).
How do you get loveelectric set up at your company so you can place your order and start driving electric ASAP?
In this article, we’ve set out a straightforward strategy so you can have the best chance of getting your company signed up with loveelectric – and you get in the good books for recommending the best green employee benefit in the UK.
Get the process rolling now and refer your employer!
What is loveelectric?
Simply put, loveelectric is the best green employee benefit in the UK. We save our drivers up to 60% on their new electric car while managing everything from placing the order to servicing, maintenance and comprehensive insurance.
We can save our drivers so much money because of an incredibly favourable tax rate for electric cars as a workplace benefit. This ‘Benefit in Kind’ tax is calculated for company cars based on tailpipe emissions, so it’s incredibly low for EVs. In fact, the UK government has confirmed that the rate will stay at 2% for EVs until 2025 and remain low for the better part of the 2020’s, compared to around 25-35% for petrol or diesel cars.
Read more about the latest on Benefit in Kind rates
So, how do you get a piece of this sweet, low-cost (and low-carbon) pie?
Who should you talk to?
Head of HR
At the heart of what HR lives and breathes people. Their top priority is making sure that teams gel and individuals are meeting their potential. For that reason, employee benefits usually lie in HR’s remit – so speaking with them directly about loveelectric’s offering is a great place to start. There may even be a formal process for suggesting new benefits.
Your sustainability team
Maybe you already have a sustainability, impact, regenerative or green team: whatever they’re known as, this group is a fantastic first stop on your mission to get loveelectric in place at your company. Sustainability teams have CSR and ESG targets they need to meet, and shifting the company car policy to fully electric is an excellent way to cut Scope 1 emissions drastically.
Your boss
Whether in Slack, around the water cooler or in those pesky 1-2-1s, your boss is the best person to get on your side to advocate for loveelectric. They probably know the route to the top and have regular interaction with the decision makers, movers, and shakers. Do they have an upcoming Board presentation on your team’s performance or latest project? What a way to get loveelectric in front of the eyes of those decision-makers (who wouldn’t shake their heads at the huge savings they could make, too).
Your team
They say that three’s a party – so get your teammates on board to strengthen your party power! Share with them the opportunity to get up to 60% off a new electric car and approach your company together.
Slack, Microsoft Teams and other virtual office spaces
Some secrets were never meant to be kept. Bring loveelectric and the savings your whole company can make - to their wallets and the environment - to the forefront of the conversation! Download the image below that you can post into your #general, #random or #water-cooler channel.
Fill in a suggestion form
For those workplaces that keep it old-school, filling out a suggestion form may do the trick. Read on to find out why your company might be interested in introducing loveelectric.
Why do employers loveelectric?
You know why you want to get a car with loveelectric. As an independent ‘neo-broker’, working with us will save you time and money so you can get behind the wheel as fast as possible. We’re not tied into complicated agreements, and we can scan the market for the best prices from the top leasing companies. We also have a network of 300+ dealerships across the UK, meaning we have the fastest lead times.
But your boss is looking for something different from an employee benefit. We know that companies are primarily interested in three things when they’re considering implementing a green employee benefit:
- Employee retention and attraction;
- Boosting their green credentials or brand, and;
- The risk to their business.
Let’s have a closer look at each of these considerations.
Employee retention and attraction
At the core of every successful company is a strong team. Happy, supported and motivated employees are more likely to be productive, creative and engaged in the company strategy. And, critically, they’re more likely to want to stick around for a long time or be knocking at the door when new positions open up.
Workplaces must change and adapt as people’s values and attitudes change. As a result, companies that bolster their green credentials will have the pick of the most talented employees. 71% of Millenials and Gen Z’s consider climate change to be the biggest challenge facing their generation, and 44% of Millenials and 49% of Gen Z’s have made choices about the work they do, and whom they work for, based on their values.
With the great resignation taking its toll on companies across the world, employers are acutely aware of the pressure on them to be perceived as modern and ethical - not just for being seen to do the right thing, but also to make sure that they have the edge over their competitors by curating the most talented team.
Green benefits, like loveelectric, are a fantastic way to show the world that your company is aligned with this green consciousness and prioritises positive action in fighting climate change.
Read more about how green employee benefits help companies attract the best staff
Boosting their green brand
Attracting and retaining the best talent isn’t the only fantastic reason for companies to implement green employee benefits.
Like employees, customers are more conscious than ever before about where they spend their money. One-third of global consumers are willing to spend more money on sustainable products, but consumers are also acutely aware of when a company’s green messaging is inaccurate or greenwashing the matter. To survive this tightrope walk, businesses have to put their money where their mouth is – and the best way to do so is to bring their actions in line with their intentions. Employing green employee benefits, like loveelectric, is a brilliant way to do just that.
Businesses across all sectors also feel the green pressure from other stakeholders; high on the list are governments. Complying with and influencing government policy is essential for companies to thrive. In the UK, these policy changes will impact how people do business. Specifically, the UK government’s Net Zero Strategy requires most companies to have long-term targets with emission reductions of at least 90-95% by 2050. Switching the company car fleet to electric is an effective way to reduce Scope 1 emissions dramatically.
The risk to their business
One of the most common questions we get from companies when they want to implement an electric vehicle salary sacrifice scheme is: what happens if the lease has to be terminated early?
While companies want to hold onto their most talented employees, sometimes things don’t go to plan. Businesses don’t want to be burdened by the risk of a lease that isn’t seen to the end.
That’s why we offer the most comprehensive early-termination protection policy on the market. And, unlike our competitors, we do not limit how many vehicles are covered.
Learn more about how loveelectric is the low-risk option
Armed with this information, you’ll be ready to face any questions that come your way from your teammates or boss. And don’t forget - we’re on your side! If you’d like us to take the wheel, click below to fill in the form and we’ll get in touch with your boss directly via email with all of this information and more.
Refer your employer
What we’ll send you
Once you’ve filled in our two-minute form, we’ll send you a confirmation email. There, we’ll run down the next steps and a few ideas on how to approach your boss. You’ll also find a handy brochure that covers everything you’ll need to know to be the best loveelectric advocate you can be.
You can see what this email will look like below:
What we’ll send your boss
Once you’ve completed the form, we’ll send your boss an email to let them know that you’re keen for loveelectric’s EV perk to be set up at your company. This email will tell them about the epic benefits loveelectric can bring, from boosting sustainability credentials to helping attract the best new talent.
We know that making suggestions to your boss might seem awkward, which is why this email is completely anonymous. Check out the template of what this email covers below.
Our email will give your boss an overview of loveelectric’s offering. We’ll also attach a downloadable brochure with comprehensive information and answers to our most frequently answered questions. Finally, your boss will have the chance to book a call with one of the loveelectric team, where they’ll get a full run-through of EV salary sacrifice and kickstart the process of getting the benefit live at your company.
Next steps
Now you’re armed with all the info you’ll need, you’re ready to schedule that meeting with your boss, send a message to your sustainability team and start chatting with your colleagues by the proverbial watercooler.
If you want to make it even easier on yourself, simply fill in this form, and we’ll do the heavy lifting.
We can’t wait to see you driving your dream electric car.
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